ESI Group—now part of Keysight Technologies
A new way to work
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Industry
Technology -
Date
2024 -
Photo credits
Agathe Tissier
Keysight team prioritized creating a flexible, welcoming office that would showcase their brand and serve as a flagship for their Paris headquarters.
Allure built a strong relationship with the client through its Define-Design-Deliver process, which ensured clear objectives, challenges, and alignment with the company’s brand and culture. This approach allowed Allure to anticipate potential issues, keeping the project on track and delivering a space that truly reflects ESI Group’s values.
Finding the Perfect Office Space for Keysight in Paris
During the Define phase, we partnered with Strategies & Corp to guide Keysight through the search for their ideal office space. After conducting several test fits, market research led to the selection of the Symbiose building in Bagneux, Paris, which met all of Keysight’s requirements.
Designing a Dynamic Office Space that Reflects Keysight’s DNA
With the space secured, we collaborated closely with the client to develop organizational diagrams that ensured the functionality and flow of the new office. The design focuses on modernity and dynamism, infusing Keysight Group’s core values into the work environment through natural light, vibrant colors, and creative shapes, creating an inspiring office space that aligns with their identity.
Incorporating Keysight’s Brand Identity into the Office Design
We leveraged Keysight’s stunning graphic chart and vibrant color palette to create a cohesive “fil rouge” throughout the office, particularly in collaborative areas. The bright colors blend seamlessly with the high-performance, technological, and dynamic environment, reinforcing the brand’s identity.
Creating an Open, Accessible Workspace for All Employees
A key priority for Keysight was the single-floor layout, ensuring easy access for employees across all roles. With no enclosed offices, we focused on open, flexible spaces for meetings and teamwork. The central cafeteria became a focal point for interaction and events, while quieter areas were dedicated to workstations, coworking, and even a virtual reality space to test technology developments.
Using Dynamic Design Elements to Enhance the Office Atmosphere
We incorporated diagonal lines, lighting, and LEDs throughout the space to create a dynamic, bright atmosphere. A standout feature is the perforated LED wall in the welcome area, which highlights Keysight’s logo.
Creating a Calming Work Environment with Natural Elements
For the workstations area, we focused on a softer, more serene vibe, using lighter colors and integrating abundant greenery to create a calming environment that complements the overall design.
Allure’s team of design, construction, and strategy experts collaborated closely with Keysight’s team from the outset, combining different perspectives and identifying potential challenges early on.
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Emailk.bicolli@allure-eu.com
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Linkedin@keti-bicolli